What if we could change teens addictive habits through better design?

Duration: 10 weeks


the non-addictive smartphone

Moto Jr

What if we could change teens addictive habits through better design?

Duration: 10 weeks


the non-addictive smartphone

Moto Jr

What if we could change teens addictive habits through better design?

Duration: 10 weeks


the non-addictive smartphone

Moto Jr

Bigger screen, higher addiction

Bigger screen, higher addiction

while big phones are intended for productivity, the screen size increase makes them more apt for activities like Youtube, instagram or tiktok

while big phones are intended for productivity, the screen size increase makes them more apt for activities like Youtube, instagram or tiktok

while big phones are intended for productivity, the screen size increase makes them more apt for activities like Youtube, instagram or tiktok

extra screen time on average

extra screen time

on average

4 hours

of kids feel addicted

50%

extra screen time

on average

4 hours

of kids feel addicted

50%

Yup. they always get dropped 

in user interviews, most kids attributed their broken phones to not being able to hold the phone comfortably

in user interviews, most kids attributed their broken phones to not being able to hold the phone comfortably

dropped their phones in the last year 

extra screen time

on average

43%

 i got it the screen was like hella scratched and cracked"

 i got it the screen was like hella scratched and cracked"

arjun

dropped their phones in the last year 

43%

 i got it the screen was like hella scratched and cracked"

arjun

interview takeaway: Sentimentality equals care.

interview takeaway: Sentimentality equals care.

making a phone that represents “them” is really important for the phones longevity as well as its value

making a phone that represents “them” is really important for the phones longevity as well as its value

Esha

I bought new airpods because my friend bought a case for me!

I bought new airpods because my friend bought a case for me!

fit for teens hands

fit for teens hands

I went through at least 12 prototypes to find a good fit for the average teenagers hand. this also involved several rounds of user interviews and ergonomics studies

I went through at least 12 prototypes to find a good fit for the average teenagers hand. this also involved several rounds of user interviews and ergonomics studies

lowering screentime through physical habits

By making something which is more tactile, we can advocate for a kid to not look at their screen, instead looking at the world around them

the volume button could light up when its loud to prevent hearing damage

what if..

refining a design language

I really wanted to focus on motorola as a brand, and what I could bring to the table with their long, vastly varied design history and incorporate it with the kids market

To ensure the phone was a fit with the target demographic, I did user testing with a variety of adolescents from 9-12. This aided refinement of things like the proportions, form factor and comfort in the pocket

prototype ergonomics

To ensure the phone was a fit with the target demographic, I did user testing with a variety of adolescents from 9-12. This aided refinement of things like the proportions, form factor and comfort in the pocket

prototype ergonomics

instead of following trends, I wanted motorola to stand out with an iconic silhoutte, with accent colors that build sentimentality with the brand

finding a new design ethos

instead of following trends, I wanted motorola to stand out with an iconic silhoutte, with accent colors that build sentimentality with the brand

finding a new design ethos

whether you’re out on a run on have your phone falling in the middle of your midterm, the old school lanyard comes to save the day!

whether you’re out on a run on have your phone falling in the middle of your midterm, the old school lanyard comes to save the day!

hanging in there for the lifestyle

whether you’re out on a run on have your phone falling in the middle of your midterm, the old school lanyard comes to save the day!

whether you’re out on a run on have your phone falling in the middle of your midterm, the old school lanyard comes to save the day!

hanging in there for the lifestyle

whether on a table when your finishing an assignment or in the background, the cornerhole notification light is there to save things.. no matter which way the phone is facing

notifying without taking away from life

whether on a table when your finishing an assignment or in the background, the cornerhole notification light is there to save things.. no matter which way the phone is facing

notifying without taking away from life

passive indicator!

Whoa! thats too loud. By using a passive indicator, the teen will not be indicating to themselves that the music is too loud, but to parental guardians

passive indicator!

Whoa! thats too loud. By using a passive indicator, the teen will not be indicating to themselves that the music is too loud, but to parental guardians

once the phone is powered on, the button can be tied to anything including an assistant, an action or a specific set of commands

anything button

the non-addictive smartphone

once the phone is powered on, the button can be tied to anything including an assistant, an action or a specific set of commands

anything button

the non-addictive smartphone

Create a free website with Framer, the website builder loved by startups, designers and agencies.